Peugeot 508 sales beat expectations
Peugeot have exceeded sale figure estimates for its new large family car, the 508. 1000 units were sold in March, ten times more than the manufacturers’ estimate of just 100 this month.
By the time 508 models emerged in showrooms at the end of April, 1700 orders had been taken.
Peugeot predicts it will sell 6000 508 models in 2011, followed by 8000 more sales next year.
This latest development follows news last month that the 508 Saloon received a maximum five star safety rating in Euro NCAP’s crash test.
The safety assessment group also gave the car a special Advanced Award for its integrated Connect SOS technology, which automatically calls emergency services and gives the vehicle’s location when an accident occurs.
The Peugeot 508 is built as both a four door saloon and as a five door estate model called the Sport Wagon (SW).
Available with a range of petrol and diesel engines, the 1.6-litre diesel option mated to the six-speed EGC manual gearbox delivers 112bhp and emits just 109g/km of CO2.
The range-topping engine is a 2.2 litre diesel unit which produces 204bhp. The average fuel economy of the 508 is 64.2mpg.
There are five trim options for the 508, starting with the entry level Access kit. This includes daytime running lights, electric windows, aircon, USB connection, radio/CD player and 16-inch wheels.
Now available in UK showrooms, the Peugeot 508 saloon has a starting on-the-road price of £18,150. The Sport Wagon (SW) is also available in showrooms starting from an on-the-road price of £19,176.
A hybrid version of the Peugeot 508, labelled the 5 by Peugeot, is expected to arrive in spring 2012.