Free fuel for a year on Citroen cars
Citroen will give away a year's free fuel with the new Citroen C4 for the rest of 2011.
The fuel offer, which could be worth up to £1,500, is available with all new Citroen C4 cars and selected other cars from the Citroen range until 31 December.
The Citroen C4 hatchback is joined by the C4 Picasso and larger Grand C4 Picasso people carriers in the offer.
The smaller Citroen C3 supermini, C3 Picasso compact MPV and the Citroen C1 city car will also be available with free fuel for a year as a result of the new offer.
Citroen will give all new customers a pre-paid debit card with each car sold. The amount of money on the card will be based on the average fuel economy of the car over 10,000 miles.
This could be as high as £1,500 for the less frugal cars but Citroen says all models will be the equivalent of a year's fuel based on 10,000 miles being driven a year.
Citroen is not the first car maker to offer discounts towards the end of 2011 - Ford and Chevrolet have both announced price cuts for its Focus and Cruze ranges respectively - but it is the first to offer free fuel for its car range.
Fuel prices in the UK are increasingly quickly and are a major concern for motorists. This week a petition against fuel prices passed 100,000 signatures - enough to ensure it is discussed by MPs.
The new Citroen C4, released early in 2011, is expected to be the most popular car with the new free fuel offer.
Priced from £15,750, the Citroen C4 has been updated with a new exterior design and more equipment for 2011 in order to keep up with the likes of the Ford Focus and Vauxhall Astra.