Ford Fiesta dominates UK sales
Ford cars continued to be the most popular cars in the UK in April, establishing the Blue Oval’s dominance in the new car market in 2011.
Statistics from the Society of Motor Manufacturers and Traders (SMMT) show that the Ford Fiesta was the best selling car in April, shipping 6,700 units in the month. The supermini maintains its position as the best selling car of the year to date, achieving 34,679 sales in total.
Meanwhile the Ford Focus was the fifth best selling car in April, selling 4,843 units. The Ford C-Max, Kuga, S-Max and Galaxy all increase their monthly sales and market share compared to the same month last year.
In total, Ford sold 18,411 cars in the month of April. The company also took a market share of 12.8%, an improvement compared to the same month last year when it took a 10.5% share.
In the year to date, Ford’s share of retail car sales is currently at 13.1%, an improvement compared to this point last year when the manufacturer held an 11.9% share.
The current Ford Fiesta first appeared in the UK market in 2008 and has grown in popularity since.
The car has been well received by motoring journalists as well, receiving numerous accolades. It was named ‘Car of the year’ in 2009 by What Car? magazine, in the same year it was also named ‘Best Supermini’ as well as ‘Car of the year’ by Auto Express magazine.
Pricing for the Fiesta starts from £9,995. The most expensive and top of the range model, the S1600, is currently sold at Ford dealerships for £15,900.