Chevrolet young artist competition
Chevrolet has announced the 2010 Young? Creative? Chevrolet! Contest – a Pan-European Arts competition designed to foster creativity in young artists.
Chevy is seeking entries into photography, video and visual arts categories, with all briefs revolving around the Chevrolet Spark supermini, launched in the UK beginning of February 2010, and the extended-range electric vehicle Chevrolet Volt.
The briefs are as diverse as creating eye-catching photos of the Spark for the lifestyle press to designing a futuristic outfit to embody the spirit of the Chevrolet Volt.
In the past three years Chevrolet has made a conscious effort to engage with a younger more dynamic audience," said Craig Cheetham, PR Manager of Chevrolet UK.
"The Young? Creative? Chevrolet! Competition has become an important part of this campaign and the time is now right for the U.K.to support it as well. The Chevrolet Spark is the ideal car for the current generation of younger motorists and we are confident that the youth of Europe will embrace its values."
On 23 April a national jury comprising of experts such as the Director of video for AOL and the art and fashion blogger Katie Chutzpah will select the top three winners who will continue on to the European finals.